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Comparison of the Differences between Chinese and German Automobile Markets
Time:2019-05-07 Click:
 

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In contrast, in domestic shopping malls, major customers will gather the necessary financial services and after-sales services for acquisitions, and are still being affected by some policy factors, such as license plates, loan interest rates, insurance rates, and so on. All are restricting the development of the big customer gathering acquisition; Therefore, the policy does not untie the premise, the domestic may still take the individual user to buy the car to give priority to. In German shopping malls, the pain of a repair shop is skills, including repair skills, repair workers. The repair skills of the OE system are usually experienced in higher education training, and the mechanics trained in the production line of the car factory, before they get on the job. It is necessary to pass a series of examinations and certifications. And the independent repair skill person, generally is the German local skill school comes out of the newcomer, belongs to the homework while learning condition. As a result, in salary can also performance, OE system staff salary, almost 50% higher. About the car owner, German userundefineds pain point I thought is actually not obvious. Their shopping malls are very clear, the standards are very clear, and we respect the laws and regulations; there are no hidden consumption traps such as fraud, bundling and so on. And, although there is a gap in price, but it is only about 30% of the gap. Itundefineds not as exaggerated as it is at home. Specifically, there are the following points: first, cultural differences, which lead to the two countriesundefined shopping malls on the operation of a different concept of a business; The Chinese like to eat all over the world, and the Germans like to specialize, so it leads to domestic 4S stores, independent channels, everything to meet the coverage of the universal car. Second, the development of shopping malls into maturity differences; this needs to be precipitated at all times, China is now too short of the age of cars, users to tell the truth is not mature; Media said 4S store expensive, take an independent channel of low price comparison, users feel deceived, do not ask why. Article from: auto paint manufacturer http://www.cutecute.cn

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